Traffic and Income Report – May 2016

May Traffic and Income Report collage of images.


Bjork here checking in for our 58th (!) traffic and income report for Pinch of Yum.

We’ve been doing these reports each month as a way to help us stay accountable to improving and as a continual case study in building an online business. It’s been extremely beneficial for us to pause each month, add up the totals, and see specific details about where the business is spending (and earning) money. I’d encourage you to do something similar, even if you don’t publish anything publicly, as the process itself has been really helpful in getting a big picture overview of the business.

One of the most beneficial things that have come from these reports is connecting with and learning from others. And by others I mean you.

Everything we’ve learned and implemented here on Pinch of Yum has in some way, shape, or form been taught to us by someone else.

As Isaac Newton said: “If I have seen further, it is by standing on the shoulders of giants.”

Those giants are you.

Usually with these reports I share specific things that have been working for us.

But this month I’d love to hear what’s been working for you.

The process will be pretty simple. All you need to do is scroll down to the bottom of this page and leave a comment.

You could share anything. It could be a change you made to get more sleep, a positive mindset shift you’ve recently had, a specific social media tip or trick you’ve implement that has worked really well, a change you made in your business to make it run more efficiently, or a book you’ve read that has made an impact on you.

You don’t have to have a blog or a business in order to participate.

Oh, and all you silent ones should join in as well. You know who you are!

I’ll still share the numbers as usual, but after that, you’ll need to jump into the comments to see the good stuff.

Here are the numbers for May:

Income Report Numbers


Note: Some of the links below are affiliate links. All of the products listed below are products and services we’ve used before. If you have any questions about any of the income or expenses you can leave a comment and we’ll do our best to reply.


If you’re interested in learning more about some of the ways that you can monetize a food blog, we encourage you to download this free ebook, “16 Ways to Monetize Your Food Blog,” from our sister site, Food Blogger Pro!

a picture of the 16 Ways to Monetize Your Food Blog ebook from Food Blogger Pro and a note that says, 'free download from our friends at Food Blogger Pro'

Traffic Totals

Below are some Google Analytics screenshots from the month of May 2016.

Traffic Overview

Traffic Overview - May 2016.

Top Ten Traffic Sources

Top Ten Traffic Sources - May 2016.

Mobile vs. Desktop vs. Tablet

Mobile vs Desktop vs Laptop - May 2016.
Income Report Takeaways

That’s a wrap from me this week for me. Now we’d love to hear from you.

What are the things that have been working well for you lately?

Leave a comment below to share.

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